We Effectively Expand Your Brand Online

You need more than a website to succeed online today. You need to create a complete online presence that extends your brand beyond your URL and pulls your customers in.

We integrate social media, keyword strategies, and digital media placements into effective campaigns that will produce results.

When it's time to bring your brand online, call us, we will give you the strategic advantage you expect from the Internet.

SEO, SEM + Online Optimization

We have a proven process to optimize your online presence through keyword marketing. We augment this with strategic digital public relations and social media marketing to deliver a truly integrated campaign that is optimized for real results.

• Start with a heuristic audit that reviews your entire online presence and gives you a roadmap for optimizing your brand across all mediums.
• Optimize your website's copy, navigation, and naming protocol to ensure your customers are guided to make the purchase decision you want them to make.
• Launch a truly integrated online media campaign that combines content placement, with bloggers, twitter, social networks, and more to increase your search engine rankings as well as your ROI.
• Maintain a consistent keyword driven strategy that gives you a 360 degree presence that takes your brand off the drawing board and brings it to life in a manageable way.

Social Media Marketing

We keep social media social for you. While platforms come and go, creative ideas and a consistent strategy never fail to produce results.

Before we type a sentence we make sure your social media outreach speaks to your customers in a way that makes sense. We deliver a consistent image for your brand no matter who you are trying to reach. Our approach create a sustainable campaign through:

• Social Clustering – Identifying key customer and professional clusters based on interests, needs and core brand attributes.
• Media Targeting – Ensuring your customers are guided to make a purchase decision.
• Niche Content Creation – Delivering niche content that will bring your customers and your brand together in an brand-friendly environment.
• Ongoing Optimization – Maintaining a modular program that is continually optimized based on the changes within your online environment.

Digital Public Relations

We take public relations to the next level by targeting your story to the websites, social networks, blogs, and industry influencers that matter. Our placements do more than pay-per-click strategies. We influence the influencers your customers rely on to create the buzz you want to hear.

We work with a network of bloggers and industry experts to ensure we place your story where it needs to be. Our process creates relevant placements for you and augments our optimization efforts for lasting results.

Integrating Traditional Media

Just because we are experts in the digital world we have never forgotten our contacts who occupy seats in the real world.

As a full-service communications firm we have a long history of gaining effective and targeted placements for our clients in print, radio, and national television.

We work with journalists directly, one-on-one, to give them the stories they are looking for. We work with editors to do more than talk stories, but to create new programming that will work to your advantage.

The result are award winning campaigns with a measurable ROI.

Content Marketing + Brand Entertainment

We are not passive communicators. We take an active role in the media and in our clients needs by creating our own documentaries and programs for distribution.

We call it Next Gen Public Relations by augmenting our programs with digital applications, we can create powerful brand ecosystems that bring your brand to life.

In doing so, we have moved beyond traditional public relations and to deliver documentaries, programs and productions that are supported with a fully integrated media program. Best of all, we can leverage them to deliver a solid return on your marketing budget.